More on Mass Market Paperbacks aka One Book That Ruled Them All

I just checked my email and received an eblast from Tor.Com (one of my favorite publishers) which included the article below, which expands on my less-well-researched post from yesterday.

 

ONE BOOK TO RULE THEM ALL

How The Lord of the Rings Changed Publishing Forever

Last week marked the anniversary of J.R.R. Tolkien’s birthday, prompting Alan Brown to take a look back at the 1965 Ballantine paperback edition of The Lord of the Rings, which ushered in a new age for both Middle-earth and the publishing industry—and, of course, helped changed the lives of generations of fans in the process.

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